Hermès – the Luxury Fashion Brand, Launching its Lipsticks Collection Entitled Rouge Hermès with 24 shades in 2020
Hermès is officially opening up its luxury fashion house doors to the world of beauty and it will be coming to the UK soon.
Lipstick will be Hermès’ foot in the door to the beauty world with a collection entitled Rouge Hermès. The cosmetics, inspired by the brand’s iconic Birkin bag, will arrive in 24 shades and two different finishes – matte and satin.
The matte formula will see shades inspired by the to die for Birkin with the texture said to imitate the soft leather, while the satin shades pay tribute to the French brand’s classic silk scarves.
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Yes please. For the first time in its 183 year history @hermes is in the makeup business with the launch of Rouge Hermès. The range of lipsticks inspired from an archive of 75,000 silk swatches and 900 leather shades. The packaging is plastic free made from the same metals used for its handbag hardware and refillable. Hermès plans to launch a new cosmetics category every 6 months for the near future. . . #hermeslipstick #beautylaunch #plasticfree #refillable #beautybusiness #beautymatter #lipstick
In keeping with fashions sustainability fad, the brand is offering refills for when you run out of your most reached for shade.
A lipstick refill will retail at £33 while a new lipstick will set you back £52. However, this is much cheaper than the 10k required to call yourself the owner of a Birkin.
The collection is expected to be launching in March, with the fashion house planning to launch a new beauty product every six months.